---
title: BuildingPoint Canada Case Study | Mezzanine Growth
description: BuildingPoint Canada's marketing changed from trade shows and print brochures to a complete digital strategy that increased their leads tenfold.
---

[Skip to content](https://mezzaninegrowth.com/b2b-case-studies/buildingpoint-canada-case-study/#main-content)

[![mezzanine-logo-2026-light-orange-tagline (1)](https://mezzaninegrowth.com/hs-fs/hubfs/mezzanine-logo-2026-light-orange-tagline%20(1).webp?width=2075&height=441&name=mezzanine-logo-2026-light-orange-tagline%20(1).webp) ![mezzanine-logo-2026-light-orange-tagline (1)](https://mezzaninegrowth.com/hs-fs/hubfs/mezzanine-logo-2026-light-orange-tagline%20(1).webp?width=2075&height=441&name=mezzanine-logo-2026-light-orange-tagline%20(1).webp)](https://468176.hs-sites.com/)

- [What we do](https://mezzaninegrowth.com/b2b-growth-marketing-solutions)
  
  Show submenu for What we do 
  
    - [Solutions overview](https://mezzaninegrowth.com/b2b-growth-marketing-solutions)
    - [• Growth engine programs](https://mezzaninegrowth.com/b2b-growth-engine-solutions)
    - [• Marketing outsourcing](https://mezzaninegrowth.com/b2b-marketing-outsourcing-staffing)
    - [• Technology solutions](https://mezzaninegrowth.com/b2b-martech-solutions)
    - [• AI-SEO and paid search](https://mezzaninegrowth.com/b2b-seo-and-paid-search-services)
    - [• Content strategy and creation](https://mezzaninegrowth.com/b2b-content-strategy-and-creation-services)
    - [• Lead generation](https://mezzaninegrowth.com/b2b-lead-generation-services)
    - [• Website design and development](https://mezzaninegrowth.com/b2b-website-design-and-development-services)
    - [Capabilities and expertise](https://mezzaninegrowth.com/b2b-growth-marketing-agency-services)
- Who we help
  
  Show submenu for Who we help 
  
    - [Business leaders](https://mezzaninegrowth.com/b2b-outsourced-marketing-solutions-business-leaders)
    - [Marketing leaders](https://mezzaninegrowth.com/b2b-marketing-agency-solutions-marketing-leaders)
- [Clients](https://mezzaninegrowth.com/mezzanine-growth-clients-list)
  
  Show submenu for Clients 
  
    - [Client list](https://mezzaninegrowth.com/mezzanine-growth-clients-list)
    - [Testimonials](https://mezzaninegrowth.com/b2b-growth-agency-client-testimonials)
- [Resources](https://mezzaninegrowth.com/b2b-growth-marketing-resources)
  
  Show submenu for Resources 
  
    - [Blog](https://mezzaninegrowth.com/blog)
    - [News](https://info.mezzaninegrowth.com/blog/topic/news)
    - [Books](https://mezzaninegrowth.com/b2b-growth-marketing-resources?tag=tag__Books)
    - [Case studies](https://mezzaninegrowth.com/b2b-growth-marketing-resources?tag=tag__CaseStudies)
    - [Guides](https://mezzaninegrowth.com/b2b-growth-marketing-resources?tag=tag__Guides)
- [About](https://mezzaninegrowth.com/mezzanine-b2b-growth-marketing-agency)
  
  Show submenu for About 
  
    - [About Mezzanine](https://mezzaninegrowth.com/mezzanine-b2b-growth-marketing-agency)
    - [Team](https://mezzaninegrowth.com/b2b-marketing-team-b2b-marketing-agency)
    - [Careers](https://mezzaninegrowth.com/b2b-growth-marketing-agency-careers)
    - [Partners](https://mezzaninegrowth.com/partners-mezzanine-growth-outsourced-marketing)
- [Contact](https://mezzaninegrowth.com/contact-b2b-growth-marketing-agency-toronto)

- [What we do](https://mezzaninegrowth.com/b2b-growth-marketing-solutions)
  
  Show submenu for What we do 
  
    - [Solutions overview](https://mezzaninegrowth.com/b2b-growth-marketing-solutions)
    - [• Growth engine programs](https://mezzaninegrowth.com/b2b-growth-engine-solutions)
    - [• Marketing outsourcing](https://mezzaninegrowth.com/b2b-marketing-outsourcing-staffing)
    - [• Technology solutions](https://mezzaninegrowth.com/b2b-martech-solutions)
    - [• AI-SEO and paid search](https://mezzaninegrowth.com/b2b-seo-and-paid-search-services)
    - [• Content strategy and creation](https://mezzaninegrowth.com/b2b-content-strategy-and-creation-services)
    - [• Lead generation](https://mezzaninegrowth.com/b2b-lead-generation-services)
    - [• Website design and development](https://mezzaninegrowth.com/b2b-website-design-and-development-services)
    - [Capabilities and expertise](https://mezzaninegrowth.com/b2b-growth-marketing-agency-services)
- Who we help
  
  Show submenu for Who we help 
  
    - [Business leaders](https://mezzaninegrowth.com/b2b-outsourced-marketing-solutions-business-leaders)
    - [Marketing leaders](https://mezzaninegrowth.com/b2b-marketing-agency-solutions-marketing-leaders)
- [Clients](https://mezzaninegrowth.com/mezzanine-growth-clients-list)
  
  Show submenu for Clients 
  
    - [Client list](https://mezzaninegrowth.com/mezzanine-growth-clients-list)
    - [Testimonials](https://mezzaninegrowth.com/b2b-growth-agency-client-testimonials)
- [Resources](https://mezzaninegrowth.com/b2b-growth-marketing-resources)
  
  Show submenu for Resources 
  
    - [Blog](https://mezzaninegrowth.com/blog)
    - [News](https://info.mezzaninegrowth.com/blog/topic/news)
    - [Books](https://mezzaninegrowth.com/b2b-growth-marketing-resources?tag=tag__Books)
    - [Case studies](https://mezzaninegrowth.com/b2b-growth-marketing-resources?tag=tag__CaseStudies)
    - [Guides](https://mezzaninegrowth.com/b2b-growth-marketing-resources?tag=tag__Guides)
- [About](https://mezzaninegrowth.com/mezzanine-b2b-growth-marketing-agency)
  
  Show submenu for About 
  
    - [About Mezzanine](https://mezzaninegrowth.com/mezzanine-b2b-growth-marketing-agency)
    - [Team](https://mezzaninegrowth.com/b2b-marketing-team-b2b-marketing-agency)
    - [Careers](https://mezzaninegrowth.com/b2b-growth-marketing-agency-careers)
    - [Partners](https://mezzaninegrowth.com/partners-mezzanine-growth-outsourced-marketing)
- [Contact](https://mezzaninegrowth.com/contact-b2b-growth-marketing-agency-toronto)

Open main navigation

Close main navigation

Open search

Close search

# BuildingPoint Canada

![quotes](https://mezzaninegrowth.com/hs-fs/hubfs/quotes.png?width=30&height=30&name=quotes.png "quotes")

We went from no marketing strategy to one of the best marketing strategies I’ve seen, one that has dramatically improved our ability to announce our presence and help customers.

 

![BuildingPoint (transparent background)](https://mezzaninegrowth.com/hs-fs/hubfs/BuildingPoint%20(transparent%20background).png?width=100&height=100&name=BuildingPoint%20(transparent%20background).png "BuildingPoint (transparent background)")

**David Davidson  
BuildingPoint Canada General Manager**

![layout-solutions-min](https://mezzaninegrowth.com/hs-fs/hubfs/layout-solutions-min.jpg?width=600&height=400&name=layout-solutions-min.jpg "layout-solutions-min")

![Building Point Case Study snip-1](https://mezzaninegrowth.com/hs-fs/hubfs/Building%20Point%20Case%20Study%20snip-1.jpg?width=220&height=292&name=Building%20Point%20Case%20Study%20snip-1.jpg "Building Point Case Study snip-1")

## Case study

BuildingPoint Canada took their marketing and lead generation fully digital, going from trade shows and print brochures to a complete digital strategy that increased their leads tenfold.

[Read the case study](https://mezzaninegrowth.com/hubfs/Building%20Point%20Case%20Study%20Mezzanine%20Growth%20Current%20(1).pdf)

## Start building your growth engine today

Book a call to discuss your business and objectives, and we'll identify opportunities to increase your lead generation. If we don't think we can make a significant impact on your sales, we'll suggest other options to help you reach your goals.

[Get in touch to learn more](https://mezzaninegrowth.com/contact-b2b-growth-marketing-agency-toronto)

![mezzanine-logo-2026-light-orange-tagline](https://mezzaninegrowth.com/hs-fs/hubfs/mezzanine-logo-2026-light-orange-tagline.webp?width=200&height=41&name=mezzanine-logo-2026-light-orange-tagline.webp "mezzanine-logo-2026-light-orange-tagline")

416-583-5831

[linkedin-in icon](https://www.linkedin.com/company/mezzgrowth/) <https://twitter.com/MezzGrowth>

© Copyright. All rights reserved | [Privacy policy](https://mezzaninegrowth.com/privacy-policy-mezzanine-canada-and-us-marketing-experts) | [Site map](https://mezzaninegrowth.com/site-map-mezzanine-canada-and-us-marketing-experts)

<https://mezzaninegrowth.com/b2b-case-studies/buildingpoint-canada-case-study/#header>