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1 min read.
Be Careful Which Crowd You Ask
James Surowiecki's book The Wisdom of Crowds is brilliant. The concept is that groups are often...
One of my closest friends has a tendency to use words that don't actually exist. When I...
For the summer my daughter plays soccer every Thursday evening in a league for four year olds. I...
1 min read.
Trapping Customers with a Unique Experience
The best businesses are the ones that completely rethink what an industry provides and how it...
2 min read.
Why Social Media Inauthenticity Hurts Everyone
Last week I attended the Search Engine Strategies Conference in Toronto. While many of the...
2 min read.
Innovation- Is it IN you?
It doesn’t matter what industry you work in, what size of company you have, or whether you offer...
1 min read.
5 Project Planning Basics
I have, at what sometimes can be coined as an annoying habit - I like to plan. From the simple, to...
For many small and mid-sized companies (SMBs), it's difficult to develop, plan and execute a...
At the start of every year we get a deluge of new projects. It’s usually because marketers are...
1 min read.
Anti-Social Media
Social media and web 2.0 have officially been embraced by big business. But what about traditional...