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Mezzanine’s founder Lisa Shepherd has just released her third book called “Walking on the Moon”, a...
Posts about Marketing Strategy and Planning (7):
Often when I talk to clients about updating their website they say, ‘but we just updated it’. And...
Trends, they come and they go. If you asked any digital marketer a couple years ago they would tell...
The pitch deck is more than just a gorgeous design. It is in PowerPoint format (usually) and one of...
Lead nurturing in B2B sales is the process of building a relationship with prospective buyers who...
A good marketing plan can help you reach your target audience, boost your customer base, and...
It’s back to school season, which means renewed energy and focus for the business world too. Q4 is...
Google, Google, Google. Every online marketer has a portion of their life dedicated to obsessing...
Agility by definition is the ability to move, think or understand quickly and with ease.[1]...
You have a great marketing strategy and feel good about it. Marketers often join sales meetings and...