--- title: B2B Growth Blog | Mezzanine Growth (76) description: The B2B growth blog shares tips, tactics and strategies to help you improve your lead generation and marketing effectiveness, gain customers and improve ROI. 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[Contact](https://mezzaninegrowth.com/contact-b2b-growth-marketing-agency-toronto) Open main navigation Close main navigation Open search Close search # B2B marketing blog ### Search Blog Posts [B2B Marketing](https://mezzaninegrowth.com/blog/topic/b2b-marketing) 1 min read. ## [Be provocative to get prospects to listen](https://mezzaninegrowth.com/blog/provocative-prospects-listen) [Mezzanine Growth](https://mezzaninegrowth.com/blog/author/mezzanine-growth) Sep 30, 2009, 4:38:00 PM So many inbound marketing calls are dull. 'Hello Lisa, how are you? I'm calling from XYZ Company... [Read more](https://mezzaninegrowth.com/blog/provocative-prospects-listen) [B2B Marketing](https://mezzaninegrowth.com/blog/topic/b2b-marketing) < 1min read. ## [Raising Capital in THIS economy](https://mezzaninegrowth.com/blog/raising-capital-economy) [Mezzanine Growth](https://mezzaninegrowth.com/blog/author/mezzanine-growth) Sep 28, 2009, 8:36:28 AM Has your company beeen trying to raise capital for the last year? How's it been going? Most of the... [Read more](https://mezzaninegrowth.com/blog/raising-capital-economy) [Marketing Tactics](https://mezzaninegrowth.com/blog/topic/marketing-tactics) 1 min read. ## [How well do online focus groups work?](https://mezzaninegrowth.com/blog/focus-groups-surveys) [Mezzanine Growth](https://mezzaninegrowth.com/blog/author/mezzanine-growth) Sep 28, 2009, 6:03:44 AM [Read more](https://mezzaninegrowth.com/blog/focus-groups-surveys) [B2B Buyer Behaviour](https://mezzaninegrowth.com/blog/topic/b2b-buyer-behaviour) 2 min read. ## [You're good to your customers, but are your customers good to you?](https://mezzaninegrowth.com/blog/youre-good-customers-customers) [Mezzanine Growth](https://mezzaninegrowth.com/blog/author/mezzanine-growth) Sep 26, 2009, 7:01:25 AM Those of us in marketing talk about customers all the time. We've all heard the age old classic... [Read more](https://mezzaninegrowth.com/blog/youre-good-customers-customers) [Marketing Consulting](https://mezzaninegrowth.com/blog/topic/marketing-consulting) 1 min read. ## [How to use a corporate move to your marketing advantage](https://mezzaninegrowth.com/blog/corporate-move-marketing-advantage) [Mezzanine Growth](https://mezzaninegrowth.com/blog/author/mezzanine-growth) Sep 26, 2009, 5:08:42 AM Moving is never fun. Moving your residence is bad enough - moving your company is even worse! [Read more](https://mezzaninegrowth.com/blog/corporate-move-marketing-advantage) [Market Research](https://mezzaninegrowth.com/blog/topic/market-research) 1 min read. ## [A Better Way to do Pricing and Preference Research](https://mezzaninegrowth.com/blog/pricing-preference-research) [Mezzanine Growth](https://mezzaninegrowth.com/blog/author/mezzanine-growth) Sep 24, 2009, 7:11:58 AM Doing pricing analysis is among the trickier market research activities. It's very tricky to... [Read more](https://mezzaninegrowth.com/blog/pricing-preference-research) [Competitive Intelligence](https://mezzaninegrowth.com/blog/topic/competitive-intelligence) 2 min read. ## [Competitive Intelligence - What Should Small Companies Do?](https://mezzaninegrowth.com/blog/competitive-intelligence-small) [Mezzanine Growth](https://mezzaninegrowth.com/blog/author/mezzanine-growth) Sep 11, 2009, 11:11:54 AM Big companies (Fortune 500s, etc) have entire departments that do competitive intelligence. I'm... [Read more](https://mezzaninegrowth.com/blog/competitive-intelligence-small) [Market Research](https://mezzaninegrowth.com/blog/topic/market-research) 1 min read. ## [Two tips to make sure your online survey respondents are legit](https://mezzaninegrowth.com/blog/tips-online-survey-respondents) [Mezzanine Growth](https://mezzaninegrowth.com/blog/author/mezzanine-growth) Sep 9, 2009, 6:02:06 AM I posted earlier that 'professional survey takers' are not necessarily a bad thing. As long as... [Read more](https://mezzaninegrowth.com/blog/tips-online-survey-respondents) [Market Research](https://mezzaninegrowth.com/blog/topic/market-research) 1 min read. ## [Are professional survey-takers a bad thing?](https://mezzaninegrowth.com/blog/professional-survey-takers-bad) [Mezzanine Growth](https://mezzaninegrowth.com/blog/author/mezzanine-growth) Sep 8, 2009, 10:51:54 AM Online surveys are a fantastic way to get lots of data quickly and relatively inexpensively. That's... [Read more](https://mezzaninegrowth.com/blog/professional-survey-takers-bad) [Marketing Strategy and Planning](https://mezzaninegrowth.com/blog/topic/marketing-strategy-and-planning) 1 min read. ## [5 tips to supercharge your marketing plan](https://mezzaninegrowth.com/blog/5-tips-supercharge-marketing-plan) [Mezzanine Growth](https://mezzaninegrowth.com/blog/author/mezzanine-growth) Aug 28, 2009, 9:02:48 AM Now that the world is coming out of its recessionary doldrums, it's time to take advantage of the... 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